Tuesday, June 21, 2011

Amazon SEO Part Two: Ranking, Tags and Lists, by Claire Chilton

(Claire is the author of Whatever Became of the Squishies.)

After some great feedback from David Powers King and Johanna Garth I decided it was time to finish off my Amazon research in terms of SEO. So here's a full  run down of my SEO discoveries inside the mighty Amazon machine:

Some of these methods are newly discovered and some of this is common knowledge. Amazon is a big animal with lots of hidden marketing possibilities.

So here's the rough guide to explain and manipulate the Amazon ranking results.

The first section I'll look at are tags. So what is a tag in Amazon? A tag is a keyword or phrase that is tagged to a book by visitors. You'll often see authors in tag parties, trying to improve their search results in Amazon ranking.


You can read the rest of this blog here

And you can find part one here

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